Anja Aronowsky Cronberg

A Conversation With Kenneth Goldsmith

A Conversation With Kenneth Goldsmith

Poets hate the fact that I have a persona because poets aren’t supposed to have one. You’re supposed to be yourself, authentic, natural in T-shirts and jeans. To me it’s all show business. My whole poetic oeuvre is made up of falseness, inauthenticity, appropriation and plagiarism, so if I was trying to pass that off as an authentic persona, it would be contradictory. So I’m playing my role as a poet as much as they are playing theirs. My role is ‘inauthenticity’ and theirs is ‘authenticity.’ It’s all a construction.

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The Colour of Oil and Money

The Colour of Oil and Money

A Conversation With Manuel Cuevas Sr, Designer of Western Wear

I’ve dressed kings, queens, beggars, prostitutes, lawyers, bankers. I dressed Gram Parsons, Dolly Parton, John Wayne, Sylvester Stallone, The Rolling Stones, The Jackson Five and all four Hank Williams. I made Elvis’ gold lamé suit, and people say that I put Johnny Cash in black, but I’ve never in my life felt the need to be important or rich. I hate money, because of what it does to people. When Barbara Walters asked Johnny Cash about the black suits I made him he said, ‘I wore black before, but nobody put me in a better black than Manuel.’

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What’s wrong with the fashion industry?

What’s wrong with the fashion industry?

‘We’ve had few failures that can compare to John Galliano’s recent one. I guess the best way to describe it is as a private failure committed in public. People hypothesised that LVMH weren’t sorry to get rid of him. His business had been stagnant for a while and at least from an editorial point of view he had peaked a long time ago. And now he has taken on another very visible job at Margiela, and he’s back on the stage. He failed, but he’s managed to come back.’

Nicole Phelps in part three of a narrative interview conducted by Anja Aronowsky Cronberg for Vestoj ‘On Failure.’

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‘The Revolution Will Be Branded Vetements’

‘The Revolution Will Be Branded Vetements’

Examining the reporting of the Vetements Phenomenon

The story is an old and familiar one: young, upstart outsiders take on a sedate and conventional system and turn it on its head in the name of authenticity, edginess and cool. Popular culture thrives on this narrative, and in the fashion industry this storyline is a well-worn one. ‘Real’ fashion is thrust, from the street, upon the unsuspecting bourgeoisie, and the bourgeoisie go potty for it.

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WHAT’S WRONG WITH THE FASHION INDUSTRY?

WHAT’S WRONG WITH THE FASHION INDUSTRY?

‘Fashion is like a banana. No, don’t laugh. I’ll tell you what I mean. Sometimes designers complain to me that a competitor has copied one of their ideas and is making a killing with it. I tell them, tant pis! If you presented that idea two seasons ago and nobody noticed, it’s because the world wasn’t ready. That was your mistake. An idea in fashion is like a banana; if you eat it too soon, it’s green and tastes bad. And if you eat it too late, it’s brown and the taste is still bad. It has to be just perfect. That’s your job as a designer – to put your ideas out there when they’re ripe.’

Jean Jacques Picart in part two of a narrative interview conducted by Anja Aronowsky Cronberg for Vestoj ‘On Failure.’

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WHAT’S WRONG WITH THE FASHION INDUSTRY?

WHAT’S WRONG WITH THE FASHION INDUSTRY?

‘The system is what it is and fashion can’t change that. Are you going to change the world with fashion? I don’t think so. Fashion is just a reflection of society at large. We live in a culture where poor people can dress up in nice things for cheap, and where rich people want to know that they’re the only ones to have what they have. That’s not new. Some people have yachts in the Caribbean; others have a shack to sleep in if they’re lucky. My point is that we need everything – ultimately it’s about balance.’

Adrian Joffe in the first part of a long narrative interview conducted by Anja Aronowsky Cronberg for Vestoj ‘On Failure.’

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Conversations on Slowness

Conversations on Slowness

On Being Painted into a Corner and Getting Stuck

Hussein Chalayan became known as a ‘conceptual designer’ in the 1990s and it’s been bugging him ever since. Rather than getting attention for his more extraordinary designs (there have been dresses made of giant plastic bubbles, a table turning into a skirt, LED lights and lasers incorporated into garments as well as black chadors either covering or exposing the naked bodies of his models), he would like the focus to be on his wearable clothes, the stuff that people actually buy.

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CONVERSATIONS ON SLOWNESS

CONVERSATIONS ON SLOWNESS

Dries Van Noten on Avoiding Traps, Trickery and Other Shenanigans

Dries Van Noten speaks with care and reserve, like someone well aware of his privileged position in the fashion industry. In Dries’ case this is a standing that has been deftly and meticulously carved over the years, a feat which, in the eyes of many, makes it even more well deserved. Today he is one of the few remaining independent designers, an accomplishment that makes his brand somewhat of an anomaly in the contemporary fashion industry. Nevertheless, Dries, as the designer himself coyly intimates, has to start thinking about his future. Could it be that another of the enduring bastions of fashion sovereignty is about to end up in the hands of a business conglomerate?

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